Have You Checked On Your Keyword List Lately?
April 14, 2009 by Peters Q Framptowski
Filed under SEO
If you’ve been in Niche Marketing any time at all, you know how important keywords are. These words are what people type into search engines to find information. If you’ve done your work right, they’ll find your site and come running, eager to buy what you have, this is the way to make money in Internet Marketing. Without keywords, there would be no rankings and it would be hard for visitors to find our pages, and our ads!
But many niche marketers fail to do regular check ups on their keyword list. A popular myth is that once a keyword is popular, it will remain popular forever. It’s because of the ever changing nature of the Internet that some keywords die off while others are born and grow in popularity.
With fewer and fewer of us having extra times on our hands these days, the time we do spend on our websites is important. That’s why you shouldn’t waste time optimizing your site for keywords that don’t pay. It takes the same amount of time to build links and optimize a website for good paying keywords as it does for non paying keywords, so don’t waste time on the ones that don’t pay. This is why it’s critical that you know which keywords are bringing money in and which ones aren’t.
But just as many keywords go of style, there are many that become popular. Some become popular overnight while others may sneak their way into the searches. This is just another example of why you need to stay on top of your keyword list. If you don’t, you’ll be leaving money on the table…for people like me to take away from you! Think of keywords as a bunch of Apples in the fridge. When some start going bad, you toss them and replace them with fresh ones whenever you go to the store. Your keyword list should be done the same way. Routinely check your list for non producing keywords, get rid of them and replace them with ones that do make you money.
Now that you know keywords can go bad, just like your veggies, it’s time you take a long look at your list and get rid of the slackers. If you want to be lazy and just go with what you have, then be fully prepared to see lower income. I can tell you from past experience that it’s no fun spending time and money optimizing your site with an old keyword list and wonder why you’re not making any money online. Checking up on your current keyword list doesn’t take all that long and you may be surprised just a bit by the added income that you’ll see with a fresh keyword list.
Now take a few minutes and look over your current list. See which ones are still making you money and which ones are dead weight. There’s no reason to keep working on optimizing your website for old, non producing keywords. While you’re at it, find those fresh keywords everyone else is searching with. This is how you’ll make more money online and find new niches to build websites around.









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