Article Marketing is a Great Way To Help Your Business
June 9, 2009 by Dustin Fennell
Filed under Link Building
Article marketing is one of the oldest forms of internet marketing and it is still a very effective tool for internet marketers to promote their websites and boost their search engine rankings. It does however require a little more time to implement an effective marketing plans and is a definitely long term strategy.
Because of the long term nature of article marketing, many who try it, quit before any real impact is made. But for those who have stuck with it and made the long term investment, now have a permanent source of qualified traffic and a great link network boosting their sites search engine rankings.
The first long term benefit is that you will establish yourself as an expert in whatever subject you write about. As people search for information on your topic they will come your articles and the more coverage you have the more likely they will associate your name as an expert source to help them solve their problem, whatever it is.
The long term SEO (Search Engine Optimization) benefits come from the links in you authors resource box. Not only do they provide you with traffic, they also build you credibility with the search engines. If you choose your anchor text wisely and have a basic SEO plan set up for your web site, over time you will gain better rankings in the SERP and get more traffic as a result.
The key is to write really good quality articles that answer peoples questions and then submit unique forms of them to as many places as possible to get maximum coverage. This will help drive more traffic faster than single submissions and boost rankings faster through the increased number of links.
It will take time, but if you stick with it you will be very happy with the results. It may seem hard at first to write fresh articles, but it gets easier the more you write. This is especially true when you are passionate about the subject. Get started today and you will be reaping the benefits before you know it.
I found a great new e-book that answered alot of my questions on this subject. Very easy to read and worth the time to download it! There is also a great mini-ecourse that gave me a few ideas I never thought of before!